The difference between revenue and cost of goods sold (COGS), divided by revenue. Gross margin is an important metric as it explains the actual net revenue that you generate from every dollar in sales to cover your expenses and make a profit.
The difference between revenue and cost of goods sold (COGS), divided by revenue. Gross margin is an important metric as it explains the actual net revenue that you generate from every dollar in sales to cover your expenses and make a profit.
