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Sales Accepted Leads (SALs)

Marketing qualified leads (MQLs) that have met specific agreed-upon criteria usually based on propensity to purchase and are passed along to the sales team where they will be acted upon within a predetermined time frame.

Marketing qualified leads (MQLs) that have met specific agreed-upon criteria usually based on propensity to purchase and are passed along to the sales team where they will be acted upon within a predetermined time frame.